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Sales Ops

Turning sales call transcripts into structured CRM data automatically

By Varun Bagrodia·Mar 2026·6 min read

Valuable insights from sales calls get trapped in recordings, inaccessible and unsearchable. We built a workflow that ingests Fireflies and Sybill transcripts, extracts 21 structured deal fields using GPT-4o, and writes them back to HubSpot custom properties, no manual entry required.

What's covered

  • >Ingesting and normalizing transcripts from Fireflies and Sybill
  • >Prompting GPT-4o to extract 21 structured fields from unstructured calls
  • >Auto-populating HubSpot custom properties from extracted data

Tools used

n8nGPT-4oHubSpotFirefliesSybill

> coming soon

Full write-up is in progress. Check back soon for the detailed walkthrough.